Études x Starter
We start the year with a solid dose of energy, introducing our newest collaboration with the iconic US sports clothing brand Starter. Founded in 1971 in New Haven, Connecticut, Starter was a pioneer in its industry by merging activewear with pop culture. Associations with Hip-Hop stars, whilst supporting major league teams such as the New York Knicks, has helped the brand to make its mark in history.
Installing itself within Études’ Blue line, the collaboration with Starter Black Label results in graphic-focused, bold, unisex garments. As it brings together US league culture with European feels, a bomber jacket, a long sleeve tee and tank top are collectively conceived. Starter’s well-recognizable “S” star intervenes with Études’ logo, emphasizing a joint attitude of two separate yet matching worlds. Not only does the union of these distinctive identities create a lively, contemporary universe of its own, but as well demonstrate how harmony may always exist within the in-between of things.